WHY FACEBOOK & INSTAGRAM?
With over 44 million Facebook users and 34 million Instagram users in the UK alone, Meta is the most dominant social media platform. It also has the most extensive audience targeting capabilities. This powerful combination means that any brand can target niche audiences and drive results at every stage of the funnel; increasing reach, generating engagement and driving conversions.
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Meta’s powerful lookalike audiences can help you reach new audiences who are most likely to be interested in your business by finding those similar to your best existing customers.
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Meta Ads (Facebook & Instagram) allow you to target many different placements through one ad platform, including news feed, stories, marketplace and messenger using a variety of ad types including single image, carousel and video. This means your content can be in front of your audience across the entire platform. Our Meta experts build bespoke strategies which utilise the best-performing placements, for example using carousel ads for eCommerce brands to display a range of products, brands or ranges, or using videos to skyrocket reach, engage users and boost brand awareness.
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When managed correctly, advertisers can achieve significant brand exposure by reaching a large audience and with a lower cost due to Meta’s model of CPM (cost per thousand impressions) – unlike Google or Microsoft Ads where advertisers are charged per click or engagement.
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Starter Package — £1,000/month​ (best for small/local service businesses)
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Up to £1500 ad spend (paid separately to Meta)
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1 campaign + 2–3 ad sets
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Lead form or basic landing page funnel
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Weekly optimisation
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Monthly performance report
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Growth Package — £1,500/month​ (best for scaling service businesses)
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Up to £4,500 ad spend (paid separately to Meta)
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Multiple campaigns & audiences
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Advanced retargeting
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Creative testing framework
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CRM & booking integration
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Bi-weekly optimisation reviews
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Scale Package — £2,500/month (best for aggressive growth)​
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£4,500+ ad spend (paid separately to Meta)
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Full-funnel strategy (cold, warm, hot)
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Appointment booking optimisation
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Custom reporting dashboard
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Priority support & strategy calls
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WE CAN HELP YOU WITH
BRAND AWARENESS
Reach more people and help potential customers become familiar with your brand.
QUALIFIED LEADS
Collect leads and learn more about those who are interested in your business.
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TRAFFIC
Increase traffic to your website, Facebook Page, Instagram or app and drive data for your funnel.​
SALES
Reach people who are most likely to make a purchase and drive conversions directly through your website.​
ENGAGEMENT
Nurture your audience and encourage people to engage with your content, watch your videos or get in touch
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APP PROMOTION
Get people to install or take a specific action within your app.